China's success to cost local broadcasters
Aggregated Source: FT.com - China
August 21, 2008|
China's television companies will be expected to pay at least 10 times more for broadcasting rights at future games than the bargain sum paid for Beijing, as Olympic officials seek to exploit the country's medals success
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Copyright FT.com - China
Original URL: Click here to visit original article
Copyright FT.com - China
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