China Tech News reports:

Chinese electronics retailer Suning is entering a strategic partnership with Acer for the computer manufacturer to bring its products to about 200 Suning stores in Chinese mainland before the end of this year.

Acer says that it will join hands with Suning to explore China’s PC market and aims to sell 150,000 Acer computers via Suning stores next year. In order to make the strategic cooperation more effective, Acer is reported to have invested much into the partnership. Though the company seldom sends staff for sales promotions, it will arrange a professional sales promotion staff at all Suning stores where their products are sold to deal with such issues as sales and training.

Dell and Haier have similar deals with retailers (Gome, notably). PC retailing in China, based on deals like this, seems to be moving towards the big box retailers. Acer hopes to sell 150,000 PCs through Suning, starting with 200 of their stores and gradually having a presence in all 600.

Chinese consumers can look forward to a broader selection of PCs and price wars that will make them more affordable.

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